Spend Trends – a quick glance at what the UK fashion industry is doing!
Here are some really interesting statistics about the UK and our current fashion spend habits, bit of light reading for you.
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Spend_Trends
Report produced by Cotton USA:
- UK spending on clothes maintains momentum although most of us are feeling the credit crunch (could it be retail therapy at work!)
- Over 6 in 10 consumers (64%) go clothes shopping once a month or more
- On average we’ve spent £222 each on clothes in the last three months
- 66% of us continue to prefer quality over lower prices
- Cotton is our fibre of choice with 46% of us saying it is best suited for today’s fashion
Dollond & Aitchison, The Opticians, have also just released some fascinating findings relating to sunglasses:
- Half of the GB public (53%) don’t think female celebrities look sexy when wearing sunglasses
- Over two thirds (69%) of consumers ranked following the latest celebrity style as the least important factor when choosing sunglasses
- The ultimate sunglasses fashion crime was wearing them in the evening, according to half of the population (51%)
- Over a quarter of people (26%) don’t know that UV 400 lenses offer the best eye protection
- One in ten consumers don’t know what a UV rating is even!
Some really interesting facts and finding here that will certainly help you with that summer capsule wardrobe no doubt!
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